Bridget & Louis  Skiing with the Colorado Mountain Club

Bridget & Louis
Skiing with the Colorado Mountain Club

Curb Appeal

First impressions are crucial, and the first area of your home a potential buyer will see is the outside of your home. Keep the grass cut and the landscaping neat. Paint or wash the exterior. Wash windows, inside and out, and check or repair the roof, chimney and gutters. If you can, give your front door a fresh coat of paint.

Clean Up the Interior

First item on this checklist: Remove the clutter! Think Model Home. Sure , none of us live that way but  buyers can more easily see themselves living in your property when clutter is removed.

You may want to freshen up paint  in desirable colors. Louis and Bridget’s FREE 1 Hour Decorator Consultation when you list your property with them might be a good time to decide about paint and colors.  Also, fix any holes in the walls or ceiling. Clean your carpets and wash all tiles and wood floors. Make sure all plumbing fixtures work properly- NO LEAKS! Fresh caulking in bathrooms and kitchens might be in order. Clean up the basement, especially the utility and/or furnace room. These rooms can look scary especially to first time home buyers.

The Advice of a Professional

No one knows your local market better than professional real estate brokers like Louis and Bridget. Click here to see their resumes.  It is important to have an agent that you feel comfortable with and who  is looking out for your best interest.  Louis and Bridget have decades of successful real estate sales, management and financing experience in all price ranges. Selling your home is usually the biggest financial transaction you will do in your lifetime. Choose your broker carefully. Ask for a resume, check references. You don’t want a broker who is learning the trade at your expense.

The Nose Knows

An offensive odor can unintentionally turn a buyer off, so pay attention to cigarette and pet odors. A deep cleaning and  fresh paint  may be in order. You may want to consider buying an air filter. On the day of a showing or Open House, bake some cookies or cinnamon rolls for a great homey aroma.

Get Your Home Inspected

If you choose to have your home inspected by a licensed home inspector before it goes on the market you can make necessary repairs before  buyers see it.  An inspection may alert you to any immediate safety issues, like radon or mold. Providing a copy of the inspection report to potential buyers may relieve their concerns and build trust. However, buyers should always be encouraged to have their own home inspection.

Set a Fair Price

Louis and Bridget will prepare a current market analysis (CMA) with the prices of  comparable homes that have sold recently in your neighborhood as well as homes that are still on the market and under contract. They will also include listings that have expired in your area so you can see what didn’t work! You may want to go with Louis and Bridget to visit homes that are available for viewing to see the competition for yourself.

There are four main variables to consider when setting the price on your property: location, condition, price and terms. Price is the variable that can usually be adjusted most easily to take into account the other three. Think of the listing price as bait. If it is too high you won’t attract any acceptable offers and with the marvel of the internet you will know this within the first couple of weeks of the listing period. If you set it at the market rate or a bit lower you should receive multiple offers and have better control of the transaction and maybe a higher price than if you’d listed it on the high end. However, you are in control and you decide on the marketing strategy!

Marketing Your Home

Louis and Bridget will write a description of your home that is thorough, easy to understand and to the point.  They will have a professional photographer take pictures of your home so it shows to its best advantage in brochures and in the Multiple Listing Service and on many other internet sites . They will have a professional do a virtual tour of your home with music for use in electronic ads, and on the MLS. They will work with you to develop a marketing campaign that suits your property and accommodates your personal needs and schedules.

They will NOT put a “COMING SOON” sign in your front yard hoping to sell your property themselves by eliminating competition from other brokers and their clients. Competition generated by a solid market strategy that creates a sense of excitement and urgency among all potential buyers for your property  is what brings the highest price for your property. It is virtually impossible to know if you got the best price for your property if the sale is consummated in secret. Hence, the power of exposing your property to thousands of buyers through a strong Multiple Listing Service and the internet.  Also, if an agent encourages you to expose your property to just the agents in their company to save time or inconvenience, BEWARE.

Stage Your Home

Professional home stagers are practiced in the art of preparing a home for resale. They work with the “flow” of a home, eliminate clutter, edit and arrange furniture, and even assist in enhancing curbside appeal. With the aid of a professional home stager, your house can make a notable first impression on potential buyers. Louis and Bridget of DenverWelcomeHome.com LLC will gift you a one hour free consultation with a professional when you list your property for sale with them.

Don’t Linger Around During Showings

It is best if you can leave the house when agents are showing your home to prospective buyers or during an open house. This allows the agent to successfully solicit feedback from the buyer about your property. If you are hovering about buyers are reluctant to speak their minds. The result might be that a buyer won’t make an offer your property based on something that is easily changed or corrected. There is an old saying in real estate: “Buyers buy what they see, not what will be.” Many buyers need help visualizing what could be but the agent will never know what help to offer if the buyer does not feel comfortable sharing their opinion about your listing.